Social Pulse
Work/Kataleya
Branding

Kataleya

Brand strategy, marketing plan, and brand presentation deck for Beirut's upscale Italian and French fashion boutique, founded in 2011 by Carla Hanna.

ClientKataleya
Year2023
LocationBeirut, Lebanon
CategoryBranding
ResultDubai expansion strategy delivered
Brand StrategyVisual IdentityMarketing PlanPresentation Deck
Kataleya

Presentation

Kataleya — Brand Portfolio

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Overview

Kataleya is Beirut's most refined fashion destination — home to over 40 Italian and French luxury brands since 2011, with a clientele that knows the difference between fashion and style.

Social Pulse developed a full brand portfolio for Kataleya's next chapter: market positioning analysis, competitive benchmarking, a visual identity refresh, and a digital marketing strategy aimed squarely at Dubai expansion.

From the brand presentation deck to store layout direction, every element was crafted to carry a legacy boutique into its boldest territory yet.

Luxury is not a style — it's a standard.

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